The easiest part of real estate is passing the licensing exam, the real work comes when you actually do the business. For me this is not some sales job, it is a business that is run like one. 90% of real estate agents fail within their first year. It takes massive education in skill, product, marketing, pricing, laws etc and more importantly action. The phone does not ring off the hook with business. To be successful in this business you just cannot be the one that loves people and loves houses, and expect to succeed..there's so much more.
If it's your first year, you'll spend much of your time in Education and applying that what you learned,looking for clients, warm calls, cold call, networking, etc..
call in's will not support you for they are NOT plentiful. ..It's all about being pro-active and fearless. This is how I started out, talking to everybody and I mean EVERYBODY!
Here's a typical "basic"day in the life of a successful agent:
1. 7a-8a- promote listings online and Search engine optimization online, promote my brand online
2. 9a-12p- pro-active lead generation to promote listings via cold calling on the phone, warm calls to my 500+ database of past clients and/or people I know, co-broke community - (30+ telephone dials a day to people I know and people I don't know).. KW teaches their agents how to conquer their fears.
3. 12-1 Lunch on my own, with a client. traning or educational hour at least once a week.
3. 1-5 Admin, paperwork (for those withouth assistants)return calls, follow up calls, listing appt, buyer showings, offers, set up home inspections, appraisals, consult sellers and buyers, stagers, title 5 inspectors, engineers, if time allows, go out and drive by new listings, expired listings, etc..
4. 5-6p dinner
5. 6p-7p more consultation with buyers and sellers that can't reach during the day.
6. 7p-8pMore online promotion, appointments, educational webinars, study market areas for each town you serve, watch absorption rates, study solds, under agreements, foreclosure rates, pricing data, inventory( in spring and summer, this hour is usually taken up with showings on listings)
Over time as your busines grows, you can leverage your business by hiring an assistant for some of the tasks above.
Agents must be extremely cautious of spending money on advertising that doesn't work. Lead with Revenue.
If you would like to know more about
A real estate career worth having, business worth owning, and life worth living,
..please call me and I can help you get started. If you are new or if you are an agent at a stand still in your career, or an agent who just wants to work at a higher level, call me at 508-878-0917. We have classes every week and invite other agents from outside companies to join us, we have a "no recruiting" policy at our training events.
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